Solo Shuttlecock Village: Website for the Serengan Shuttlecock Centre

Background

Sentra Shuttlecock Serengan is a shuttlecock production centre in Solo that still makes its product by hand, as it has for generations. The area supports hundreds of families and passes its craft down through the years. yet it was almost invisible online.

InvictusWave built the official website at `soloshuttlecockvillage.com` so the centre could reach further. to visitors, buyers, media, and government. and serve as lasting promotion for the local businesses there.

Key features

Centre profile and production education

• A full introduction to Sentra Shuttlecock Serengan as part of Solo’s industrial heritage
• Interactive pages explaining the traditional production process:
• Morem. trimming each feather to three fingers’ length at a precise angle
• Mbratil. tidying the stitching by hand so the finished cock stays soft
• Ngeluk. straightening feathers with a heated traditional brass ting

Village news blog

• Recent articles on the businesses, production, and the craftspeople themselves
• Pieces such as "Generations of the Solo Shuttlecock Centre" and "1,000 tubes of shuttlecocks a week"
• A CMS the admin team can add news through themselves

Location and contact

• The official address: Jl. Wisanggeni 2, Kel. Serengan, Kec. Serengan, Surakarta
• Email and craftsperson contact details integrated

A published official website

• Live and publicly available at [soloshuttlecockvillage.com](https://soloshuttlecockvillage.com)
• SEO-friendly, so visitors and buyers from outside the city can find it

Technology used

Results and impact

Client quote

"People did not know there was a shuttlecock centre in Serengan. Now there is a website, people outside Solo can find us. some have even come to visit."

. Manager, Sentra Shuttlecock Serengan